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Air New Zealand

Looking through the lens. We have had the pleasure of working with the tremendous Air New Zealand marketing team in Auckland to create a stunning new information & booking website for the 2010 Star Alliance CEO Conference, hosted by Millbrook Resort.The website concept features around Air New Zealand's 'looking through the lens' campaign which portrays different actions that Star Conference delegates will be undertaking throughout the conference. The infamous 'Koru' acts as the lens, from which people see - Meet, Play, Taste, Amuse, Relax & Info, portrayed in true Kiwiana style, by iconic New Zealand features: Meet = woven flax, Relax = black sand, Info = mata and of course the welcome Koru as you see it, shows the use of paua.

Website features include:

  • Online registration area for delegates
  • News feed
  • Conference activity listing module
  • Golf course tour and Greg Turner's Top 5 playing tips!
  • Conference timetables
  • Gallery showcase
  • Static information pages
  • Subtle animation on Koru from blurred to full focus (to re-inforce 'looking through the lens' concept)

Unfortunately we are not able to show you the full site as it has been created especially for Star Alliance delegates eyes only!

Conference Website

Complimentary Glassroom access